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    About

    Introducing Ourselves

    Hello!

    We are the team at Petra Labs, and we're incredibly excited to introduce ourselves to you.

    Petra Labs is your end-to-end partner for Answer Engine Optimization (AEO, GEO, AISO, whatever you want to call it!). We combine custom-built software with end‑to‑end services to help your brand show up more often and more favorably across leading LLMs.

    Our approach starts by building one‑of‑one datasets that mirror how real customers search in your category. We programmatically generate and refine these datasets using forum/social signals and clickstream/panel data, then run large‑scale simulations across major LLMs to reveal how you're perceived by AI systems today, but also more importantly: why.

    The important thing to know about us though is that we don't stop at insights and dashboards—we do 100% of the hard, annoying work, week over week, to help you dominate AI search.

    Great software is only as good as the execution that comes after it. A great team of executors is only as good as the software that's enabling them.

    This is core to our ethos, and it's why attribution sits at the heart of everything that we do.

    For brands where AI search is a top priority, Petra Labs acts as an extension of your GTM team, A/B testing interventions and scaling AI‑referred traffic across the queries that matter most. We're not a dashboard company. We're a partner that shows up, does the work, and proves ROI through measurable traffic growth.

    If this sounds like you, please reach out to us and let's talk about how we can make AI search a growth channel for you!

    Best,
    The Petra Labs Team